27% of German citizens have been using streaming services more frequently since the outbreak of the pandemic. As the biggest provider, Netflix has been benefiting disproportionately from this, as shown in a new infographic by Kryptoszene.de. In addition to new record sales, the group increased the total number of paying customers by 21.9% within one year to reach 203.7 million.
On the other hand, just 6% of citizens reported using streaming services less frequently since the start of the pandemic. This was revealed by data from a „YouGov“ survey.
Turnover in the 4th quarter of last year alone amounted to $6.64 billion US. This compares to revenues of just $2.47 billion between October and December 2016, according to figures published by the company. Netflix currently enjoys a 37% market share for video streaming services in Germany. Amazon is in second place (22%), followed by TVNOW and Disney+.
Performance on the Stock Exchange Floor
It is not just Netflix’s momentum that makes the case for it. A look at the past also illustrates just how much of a success story Netflix is. Over the last 5 years, the price of Netflix shares has risen by 420.3%, amounting to price gains outstripping those of Apple, Amazon and Facebook. By way of comparison, the DAX rose by only 38.9%.
Despite all their successes, up to 83% of financial market experts see a high risk of a bubble in tech stocks these days. This was reported by the financial portal „BTC-ECHO“, citing „CNBC“. It seems difficult to predict whether Netflix would be affected by the bursting of such a potential bubble.